portfolio

Coffee Masters

Beal Creative was approached by this Chicago-based coffee company to undertake a top-to-bottom rebranding effort. Our first step was to design a fresh corporate identity featuring an original illustration of the Coffee Master “Explorer”, an intrepid expert who travels the world searching out the best coffee available. We subsequently created seasonal gift packaging, specialty product lines and point-of-sale pieces.

• Brand Strategy
• Corporate Identity
• Main Packaging Design
• Gift Packaging
• Holiday Packaging